Umano Shark Tank Summary
|Episode||Season 7 Episode 9|
|Business||apparel company featuring children’s artwork|
|Entrepreneur||Jonathan Torrey and Alex Torrey|
|Asked For||$150,000 for 15%|
|Accepted Offer||$150,000 for 20%|
|Shark||Lori Greiner and Mark Cuban|
|Business Status||Out of Business|
What is Umano Apparel?
Combining fashion with philanthropy, the Umano platform originated to empower and inspire creativity in children. Using kids’ artwork under the signature brand of Kartwork, these elevated fashion basics were sold online. With every Umano product sold, a backpack full of art supplies was hand-delivered to a child, thanks to a partnership with Giving Partners.
Who Owns Umano Apparel?
Brothers Jonathan and Alex Torrey started Umano in 2011 after learning about social entrepreneurship. Teaching kids that the purpose of education was to instruct them how to see was the catalyst behind their venture. At the same time, they cultivated children to recognize their potential and discover their own path. Seemingly unlikely candidates for the venture, prior to Umano, Jonathan worked in finance, while Alex worked for the CIA.
Their unashamedly bold yet humble beginnings in their parent’s garage led to their achievement of donating 10 million art supply-filled backpacks to children.
They observed that kids had an abundance of confidence in their artwork and recognized that tee shirt design would be a great way to embolden this spirit.
Neither of the brothers had any experience in fashion, manufacturing, or e-commerce before the birth of Umano, yet they doggedly pursued their dream.
There were some challenges along the way, but with the dedication of a loyal team, and new alliances alike, they were soon overcome.
What Happened After Shark Tank Update
Is Umano Still in Business?
In early 2017, after making a distinctly positive impact in the lives of almost 40,000 children, Jonathan and Alex Torrey announced the end of their Umano journey.
The achievement of their goal to donate 10 million backpacks had been fulfilled. To the Torrey brothers, scaling big business is about making a dynamic impact on the world, and they are convinced of a bright future for social entrepreneurship.