|SEASON 10 EPISODE 9|
|Pitch||Ergonomic hip seat baby carrier|
|Asked For||$200,000 for 10%|
|Deal||$200,000 for 20%|
What is TushBaby?
Tushbaby is a company that manufactures ergonomic hip seat baby carriers amongst other items for parents and babies. It is an alternative to the traditional strap-in baby carriers as it has a memory foam shelf-like seat where the baby’s ‘tush’ sits. It also has storage compartments for essentials such as diapers, bottles and wipes.
At only 8 years old, TushBaby co-founder and CEO, Tammy Rant, knew she had the entrepreneurial knack when she started sneaking onto the golf course on Friday nights to find golf balls to clean and resell to golfers the next morning.
Before coming up with Tushbaby, her second daughter constantly wanted to be held and was not liking the traditional strap-in carrier, making Tammy uncomfortable especially on her back and arms.
After failing to find something pain-free and comfortable to carry her child in, she made the first prototype of the Tushbaby carrier. She used to go out with it to run errands, to Bbq’s and the park, and people used to inquire about where to purchase one as it was a great idea.
The inquiry of these people pushed Tammy into helping others by making Tushbaby available for purchase.