Friday September 24, 2021

Step N Pull: Door Opener

SEASON 12 EPISODE 19
Pitchdoor extension tool that opens doors when stepped on, to help prevent the spread of germs
EntrepreneurMike Sewell
Asked For$300,000 for 3%
Deal$300,000 for 6%
Shark Kevin O’Leary
StatusIn Business

Company Background

What is Step N Pull?

The Step N Pull is a hands-free, foot-operated door opener that allows you to gain entrance to a home, shop, business, restroom, or school without physically having to touch a door handle with your hand or any other exposed part of your body.

By operating the door with your foot, you’re reducing the potential spread of germs from person to person in high traffic areas, which is particularly important in today’s times. It also assists people who may otherwise have both hands engaged — carrying shopping bags, for instance.

Who are the Step N Pull Founders?

Step N Pull has been around for about 14 years, founded in 2007. The co-founders include Mike Sewell, Ron Ely, and Kelly Coddington. All come from telecommunications backgrounds and met while working for the same company.

The business remains open, with all three executives still on the board. It is currently thriving during these pandemic times due to its very nature, with many global corporate clients making use of the product.

Founder’s Story

The concept for the business started when Mike noticed a lot of his fellow work colleagues would use a paper towel to open a restroom door to exit it. Not only did this create paper wastage which he didn’t like, but it also presented an idea and opportunity to start a company — something he, Ron, and Kelly had always discussed. So Kelly designed a prototype and Ron with a knowledge of construction, set about designing it.

Initially, they started selling the product locally out of their garage but soon gained traction as major corporate brands starting placing bulk orders and were global in a few years with distribution partners and suppliers in all the key regions.

While the business had been running successfully for over 13 years, generating sales of over $1 million during certain months post the pandemic’s start, they decided they needed an investor with a little more expertise, contacts, and access to larger resources that could drive the product onto greater heights.

What Happened After Shark Tank Update

Did Step N Pull Get a Deal on Shark Tank?

On Shark Tank Season 12 Episode 19, Mike Sewell entered the Shark Tank seeking $300,000 for 3% of Step N Pull and accepted an offer of $300,000 for 6%, from Kevin O’Leary.

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