SEASON 8 EPISODE 10
healthy, human-quality pet food delivery service
$100,000 for 10%
Petplate is the pet food delivery service bringing you the healthiest, human-worthy fresh dog food recipes, right to your door.
Meals are prepared and selected through a subscription plan that considers your dog’s age, weight and some sensitivities.
Each meal comes full of healthy foods like broccoli, squash, carrots, peas, and a blend of vitamins and minerals while being formulated to meet the nutritional levels established by AAFCO Dog Food Nutrient Profiles.
With meals like their Chompin’ Chicken, Barkin’Beef, Tail Waggin’ Turkey, and Lip Lickin’ Lamb, Petplate has enough variety to satisfy your dog for days.
After graduating with a Physics degree from MIT, Webb went on to work as a business analyst before becoming a business consultant for a pet food company.
It was here where he discovered the inferior ingredients and substandard processes used to make mass-market pet food.
With his dog Winston in mind, Webb set out to work on a healthier solution and Petplate was born.
PETPLATE ON SHARK TANK
The Sharks were quite impressed with Ronaldo’s background but some had issues with the scalability of the business, while others had issues with the low subscription model.
Guest Shark Chris Sacca saw Webb as a dream partner but went out because he felt Petplate was a potential competitor to one of his already existing investments.
Overall the Sharks felt Petplate was too early in its process and weren’t ready to take the risks involved with developing the company causing Petplate to leave the Tank without a deal.
PETPLATE AFTER SHARK TANK
Since appearing on Shark Tank, Petplate has grown from a few subscriptions in the New York area, to now shipping hundreds of boxes each week throughout the country.
In confirmation of their success, Petplate raised $4 million in a seed round earlier in May 2018. The company had a subsequent funding round in August 2018 where they raised an undisclosed amount for a net worth of over $4 million.
Webb plans to use the additional funds to scale operations to handle the extra demand that will come with shipping across the country.
Reviews for Petplate have been overwhelmingly positive and consumer testimonials back up the claims made by the company, with many even considering it the best place to get dog food for your canine friends.
Several review sites have given it high ratings including 9/10 from Consumers Advocate, 9/10 from Woof Whiskers and 4.7/5 from the Canine Journal.