|SEASON 8 EPISODE 12|
|Pitch||a line of dolls encouraging self-acceptance and diversity|
|Entrepreneur||Angelica Sweeting and Jason Sweeting|
|Asked For||$200,000 for 20%|
|Deal||$200,000 for 30%|
|Status||Out of Business|
What is Naturally Perfect Dolls?
There’s an old Sunday school song that says “red and yellow black and white, they are precious in his sight, Jesus loves the little children of the world”. We all come in many different shapes and sizes, hair types, and skin tones, but traditionally dolls have overwhelmingly been very white, with straight hair.
Even the dolls that are made with a darker skin tone still have facial features and hair more like the white dolls.
Naturally Perfect Dolls started to make more realistic looking dolls that girls of color can play with that more closely resemble themselves.
Who Owns Naturally Perfect Dolls?
Angelica and Jason Sweeting are from the Miami, Florida area. Jason is a musician and studied advertising at the University of Florida.
Angelica studied at the University of Miami Business school and worked in the grants department before deciding it was time to take her chance at entrepreneurship.
Angelica and Jason Sweeting were taken off guard when their young daughter proclaimed how her hair was ugly and she wished she had long, blond, straight hair and light skin like her favorite toy dolls.
They set out to create a doll that more truthfully represent the many hues and diversity in features of their girls and so many more like them.
A toy that can not only help give confidence to multicultural children that are different than a white-washed norm of the traditional doll as well as taking on the whole idea of the toy industry while calling for a change of hearts and minds.
Different is beautiful. Many must have agreed as the original Kickstarter campaign was a huge success and springboarded Naturally Perfect Dolls towards the next phase of their journey.
What Happened After Shark Tank Update
Did Naturally Perfect Dolls Get a Deal on Shark Tank?
On Shark Tank Season 8 Episode 12, Angelica Sweeting and Jason Sweeting entered the Tank seeking $200,000 for 20% (a $1 million valuation) accepted an offer of $200,000 for 30%, from Daymond John.