Friday September 24, 2021

Mad Rabbit: Tattoo Aftercare Lotion

Pitch tattoo aftercare lotion that prevents tattoo fading
EntrepreneurOliver Zak and Selom Agbitor
Asked For$500,000 for 5%
Deal$500,000 for 12%
SharkMark Cuban
StatusIn Business

Company Background

What is Mad Rabbit?

Tattoos are popular accessories that you can use to convey affection or as an appreciation of art. After engraving the beautiful art on your skin, you need to take care of the scar until it properly heals. Mad Rabbit Company prides itself in providing tattoo aftercare products. The company produces natural products to leave tattoos looking healthy and revitalized.

Who are the Mad Rabbit Founders?

Selom Agbitor and Oliver Zak are the creators of Mad Rabbit. Before the invention of this novel tattoo aftercare product, the duo were students at Miami University. The two had already tried their hand by launching a swimsuit company, which they later sold. After graduation, Oliver started working at EY-Parthenon while Selom at Textron Aviation and Bell Flight. The two have since taken charge of Mad Rabbit Company.

Founder’s Story

Selom and Oliver became friends while on campus. They had an intention of creating a business. However, they didn’t know what the business would be until Oliver got a tattoo. After having the tattoo, they found no natural remedy for tattoo aftercare. All that was recommended was Vaseline.

The two friends took it upon themselves to find a product that catered to this unique clientele. Armed with $600 they soon assembled some natural products from Amazon that they used to formulate their first product.

To show there was a gap in the market, Mad Rabbit was able to sell over $400,000 despite still being in school. Mad Rabbit also had massive sales in 2020 despite the world experiencing a pandemic and the fact that the duo was still not committed to the business.

What Happened After Shark Tank Update

Did Mad Rabbit Get a Deal on Shark Tank?

On Shark Tank Season 12 Episode 18, Oliver Zak and Selom Agbitor accepted an offer of $500,000 for 12%, from Mark Cuban.

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