Will Loliware and their LOLISTRAW once again crack under pressure?
SEASON 7 EPISODE 2
biodegrable, edible cups
Chelsea Briganti & Leigh Ann Tucker
$150,000 for 10%
$600,000 for 25%
What is Loliware?
Loliware was the edible bioplastics company on a mission to reduce plastic waste and create a sustainable future with the world’s first edible drinking cup.
Their edible cups were designed to serve drinks & desserts at events and are flavored to compliment any meal.
The company has since gone through several major changes.
Loliware was formed in 2015 by founders Chelsea Briganti and Leigh Ann Tucker after learning about the 33 billion plastic cups that end up in landfills each year.
They appeared on the Shark Tank later that year to pitch their “biodeg(edible)” cups
The 100% all-natural, non-GMO, compostable, edible cups were seen by many to be the perfect solution to the growing plastic problem.
But Loliware’s “biodegr(edible)” cups may have been too good to be as most customers were dissatisfied with the results.
The greatest complaint against Loliware’s cups was that many of the cups would arrive so tough you could break a tooth trying to chew through it or damaged – distorted, melted, shattered.
In spite of their best intentions, they couldn’t quite figure out a formula for the cups that could survive shipping.
And with each pack of 4 costing more than a pack of 100 plastic cups, customers fell out of love with Loliware as quickly as they had fallen in love with it.
Loliware After Shark Tank – Where Are They Now?
Loliware’s edible cups are no longer available for sale and it seems the company has ditched the project.
In spite of little sales and poor customer reviews, the company raised an additional $1M in 2017.
In January 2018, Loliware successfully raised over $49,000 on Kickstarter with 1083 backers and over $73,000 on Indiegogo.
Since being funded, the company has continued to work diligently to reach their production goals. But months have gone by since the company has released any meaningful updates and Loliware backers are feeling unsettled by the lack of communication.
Loliware Update in 2020
Loliware has gone through many changes since first appearing on Shark Tank. From edible cups to edible straws and finally to non-edible straws.
In early January 2020, the company raised an additional $6 million in seed funding from New York-based venture capital firm, Hatzimemos / Libby.
However, Lolistraws are no longer available for pre-order and are no longer being sold direct to consumers.
With plenty of Lolistraws floating around their Instagram page, customers and backers are wondering when they’ll be getting their own.
Loliware representatives claim all orders have been shipped but many backers remain empty-handed.
In an Instagram post made in early January, the company stated that their focus has shifted to selling direct to businesses to ensure they achieve “huge impact through rapid adoption at massive volumes”.
Visit the Loliware website