Fur Oil: Hair Oil




all natural skin and hair care line for hair down there


Laura Schubert and Lillian Tung


$500,000 for 2.5%


$500,000 for 8% + $50,000 to a body positivity charity


Lori Greiner



Company Background

What is Fur Oil?

If you are constantly battling ingrown hair and chaffing after shaving, Fur Oil is a solution for your worries. With Fur Oil, you will not have to worry about being pricked by the sprouting hair. You are not going to shave or wax your pubic hair any more. Fur Oil is made from a blend of tea tree, jojoba, grapeseed, and clary sage seed oil to moisturize hair. Therefore, Fur Oil will help you maintain the natural state of this part of the body.

Who Owns Fur Oil?

Laura Schubert and Lillian Tung are the founders and owners of the Fur LLC, with Laura acting as the Chief Executive Officer (CEO) and Lillian as the Chief Marketing Officer (CMO).

Founder’s Story

The idea to start caring for pubic hair originated from Schubert’s conversation with her sister. The two acknowledged that although people grow hair, they rarely talk about caring for it. Schubert and Tung saw the need to help people to start embracing their natural bodies. Thus, they started the Fur Oil business to disseminate vegan oil that nourishes pubic hair.

Ideally, their venture was a complex tackle as people shy discussing pubic hair in public. They attest that convincing a person to purchase Fur Oil was challenging because of the pre-existing myths about growing pubic hair. Fur Oil was a new category in the beauty space, and people feared helping them with selling. The duo eventually took to Shark Tank to help spread the message about what Fur Oil was, and what it could do, with the hopes of gaining the support of a Shark.

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