BottleKeeper: Beer Protector

SEASON 10 EPISODE 6
Pitchstainless steel bottle holder that keeps beer cool and protected from falls
Entrepreneur Adam Callinan and Matt Campbell
Asked For $1 million for 5%
Deal$1 million for 5% + $2.50 royalty until $2 million is repaid
Shark Mark Cuban and Lori Greiner
StatusOut of Business

Company Background

What is BottleKeeper?

Beer must be drunk cold—ask any beer lover outside of England. And Bottle Keeper does precisely that, being made of stainless steel. The bottle is insulated with neoprene and padded, enabling it to hold a glass bottle easily, keep it cool, and stop it from breaking if accidentally dropped.

You unscrew the bottom of the steel holder so that the beer bottle can be inserted. And the top cap, which holds the bottle in place, has a convenient bottle opener attached.

Who are the BottleKeeper Founders?

The BottleKeeper was co-founded by cousins Adam Callinan and Matt Campbell—Arizona natives. CEO Adam is a surfer, living in California who previously worked in a medical device company. He holds a Bachelor of Science in Molecular and Cellular Biology from the University of Arizona.

COO Matt Campbell had already founded his own company, Campbell-Parnell, with contracts both in civilian and military fleets for conversion systems. He too holds a BoS in Molecular and Cellular Biology with a graduate degree in Business Administration. Both remain active in the business.

Founder’s Story

Adam, a surfer, was chilling at the beach on a hot day with Matt and his family and had poured their beer into plastic cups. Within a few minutes, the golden nectar was hot, and the beer’s taste and enjoyment were reduced.

Wondering why stainless steel water bottles that keep water cold can’t be applied to beer bottle, the idea for the Bottle Keeper was born. They then set up CamCal Enteprises, LLC—the parent company of Bottle Keeper. Drafting a prototype, they then raised funds through crowdfunding and got a patent.

The cousins then went into production, set up a website, and managed to generate a staggering $20 million in sales over the space of three years. Only selling online, with a waitlist of over 3000 stores in the US wanting to sell the product in-store, they decided they needed a significant influx in capital to scale production and take the product into the brick-and-mortar retail space too.

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