BootyQueen Apparel

Pitch booty accentuating high-quality fitness apparel
EntrepreneurAmanda Kuclo and Steve Kuclo
Asked For$250,000 for 20%
Deal$250,000 for 33.3%
SharkDaymond John
StatusIn Business

Company Background

What is BootyQueen Apparel?

BootyQueen Apparel is a range of fitness wear, with a specific focus on leggings and sweatpants that are all about showing off sculpted booty’s. The range is about inspiring confidence in yourself, knowing you are making the most of your assets and appreciating the form you have!

Who Owns BootyQueen Apparel?

Bootyqueen is the brainchild of married couple, Steve and Amanda Kulco, who eat, breathe and sleep fitness. The couple has always been involved with fitness and has many accolades between them. Steve has placed top 10 in the global Mr. Olympia contest and Amanda has over 26 1st place finishes in fitness and bikini competitions. They are both brand athletes for ALLMAX Nutrition. Amanda is a Personal Trainer, TV Personality, Fitness Cover Model, Recording-Artist, and of course creator of Bootyqueen Apparel. Steve is also a Weider and Icon Meals Athlete, and co-runs the couple’s show, “Kuclo Classic Bodybuilding and Fitness”. Their core drive is to help others with their fitness journey.

Founder’s Story

Amanda and Steve are ambitious, dedicated sports professionals who support each other fiercely. Having a following on social media from their fitness competition successes and Amanda’s TV career – it made sense to use this platform to bring fitness apparel and idea’s to their fans, motivating others to be active and push themselves in workouts. Amanda’s trademark toned tush is what made her infamous as the #bootyqueen on instagram, and was the inspiration behind their squat-proof leggings. Neither athlete had a business background so they looked to Shark Tank to land a business partner who could expand their fitness line.

BootyQueen Shark Tank Update

Did BootyQueen Get a Deal on Shark Tank?

On Shark Tank Season 8 Episode 22, Amanda Kuclo and Steve Kuclo accepted an offer of $250,000 for 33.3%, from Daymond John.

Is BootyQueen Still in Business?

Bootyqueen remains in business today with Amanda as CEO and Steve as COO. After its influx of cash from Shark Tank, BootyQueen has gone on to open a physical store in Plano, Texas, and has added tops, yoga mats, and resistance bands to the fitness line. The couple continues to stay in peak physical shape and grow their fan base on social media with motivational posts.

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